
Salmon is the most popular item at conveyor-belt sushi restaurants in Japan, and demand continues to grow both domestically and globally. In response, Japan’s salmon farming industry has been rapidly expanding. Domestic production is projected to reach approximately 33,000–34,000 tons in 2026, up about 10% from the previous year and marking a new record. This growth is driven by both traditional sea-based aquaculture and the rapid development of land-based farming using Recirculating Aquaculture Systems (RAS).
In coastal regions such as Aomori and Hokkaido, sea-based farming remains a core production method. In the cold, fast-moving waters of the Tsugaru Strait, salmon develop firm flesh and rich fat content—qualities highly valued for sushi and sashimi. Companies such as Okamura Foods are leading this sector by introducing advanced Nordic technologies and large-scale farming systems. Working closely with local fishing communities, they produce branded fish such as “Aomori Salmon,” while expanding operations to include land-based hatcheries and remote-controlled feeding systems.
At the same time, Japan is seeing significant investment in land-based aquaculture. Pure Salmon Japan is developing one of the world’s largest RAS facilities in Tsu, Mie Prefecture, with a planned annual capacity of 10,000 tons. Other major players include FUJI ATLANTIC SALMON in Shizuoka, Atland (a joint venture between Mitsubishi Corporation and Umios) in Toyama, and FRD Japan in Saitama. These operations aim to produce high-quality salmon with fully controlled water conditions, reducing disease risk and enabling year-round production.
A defining characteristic of Japan’s salmon farming industry is its diversity of species and local brands. Farmed salmon in Japan includes a range of types, each with unique traits. Below is a detailed overview of major salmon species and brands:
| Species | Brand / Regional Name | Location | Farming Method | Estimated Annual Production (tons) |
|---|---|---|---|---|
| Atlantic salmon | FUJI ATLANTIC SALMON | Shizuoka | Land-based (RAS) | 4,700〜5,300 |
| Atlantic salmon | Atland | Toyama | Land-based (RAS) | 2,500 |
| Atlantic salmon | Pure Salmon Japan | Mie | Land-based (RAS) | 10,000 |
| Coho salmon | Kaikyo Salmon | Tohoku–Hokkaido | Sea-based | Not publicly disclosed |
| Coho salmon | Miyagi Salmon | Miyagi Prefecture | Sea-based | Not publicly disclosed |
| Coho salmon | Date no Gin | Hokkaido Pacific coast | Sea-based | Not publicly disclosed |
| Coho salmon | Kinka Gin | Miyagi Ishinomaki area | Sea-based | Not publicly disclosed |
| Coho salmon | Gin no Suke | Regional | Sea-based | Not publicly disclosed |
| Rainbow trout / Trout salmon | Sakura Gin | Various farms | Sea-based / Land-based | Not publicly disclosed |
| Rainbow trout / Trout salmon | Kiwami Sake | Various local cooperatives | Sea-based / Land-based | Not publicly disclosed |
| Rainbow trout / Trout salmon | Yamanashi / Nagano | Regional | Land-based | Not publicly disclosed |
| Chinook (King) salmon | Various premium farms | Regional | Sea-based / Land-based | Not publicly disclosed |
| Donaldson trout | Various farms | Regional | Land-based / Hybrid | Not publicly disclosed |
| Hybrid crosses | Various farms | Regional | Land-based / Sea-based | Not publicly disclosed |
Despite this growth, Japan still relies heavily on imports, with around 80% of its salmon sourced from Northern Europe and South America. However, global factors are reshaping the market. The Ukraine–Russia conflict has increased air freight costs and extended delivery times from Norway, while geopolitical tensions involving the Middle East, including Iran and the United States, have driven up oil and electricity prices. These factors not only raise import costs—already up roughly 60% over the past five years—but also impact domestic production, particularly energy-intensive land-based systems.
Each farming method presents its own advantages and challenges. Sea-based farming allows for large-scale production and natural growth conditions but is vulnerable to environmental risks such as red tides and disease. Land-based RAS systems offer precise control over water quality and eliminate marine pollution, yet require substantial capital investment and high energy consumption. Hybrid systems, in which fish are raised on land before being transferred to the sea, provide a balance between efficiency and quality but add operational complexity.
Looking ahead, Japan’s ability to establish itself as a major salmon-producing nation will depend on how effectively it integrates these approaches. Expanding branded domestic production, improving energy efficiency, and leveraging technological innovation will be essential. At the same time, imported salmon is likely to remain important for premium markets, while domestic farmed salmon increasingly supports local demand.
In this evolving landscape, Japan’s salmon industry is shifting from import dependence toward a more diversified and resilient production model—one that combines regional identity, species diversity, and advanced aquaculture technology.













In Japan, salmon roe that has been separated from the ovarian membrane and then salted is called ikura. At sushi restaurants, this is also marinated in broth that includes soy sauce, mirin and sake. This is called ikura marinated in soy sauce, or simply ikura. Worldwide, caviar is considered to be of more value than ikura. Therefore, in an attempt to improve the impression of soy sauce-marinated ikura, it is sometimes called ‘salmon caviar’. This is behavior especially seen among manufacturers selling soy sauce-marinated ikura.
You probably already know this, but “toro tuna” is not the name of a type of fish. “Toro” is the name of a fatty part of the tuna. The fat content and attributes of the belly side of the tuna are completely different from that of the dorsal side. Toro is the name of the part near the head, mostly on the belly side.
The Donaldson trout is farmed throughout Japan and is used as toro salmon and aburi salmon at conveyor belt sushi restaurants. Since they are supplied directly to the processor (of the salmon) from the farmer without going through the market, they may be sold cheaper than the import price. Just like the imported salmon, this farmed salmon is also fed artificial coloring. There are also already new variants improved from the Donaldson trout being bred. Trout made from breeding Donaldson trout females and steelhead males are called Donaldson steelhead, for instance. They grow even faster.
Few foods manage to captivate the senses as completely as salmon. From its vivid orange color to its buttery texture and gentle sweetness, salmon is beloved around the world—in sushi bars, on breakfast tables, and at fine dining restaurants. But what makes this fish so irresistibly delicious?
Natural fish are part of the food chain and have concentrations of harmful substances. Since 2000 the amount of mercury found in fish has become an issue. The American Natural Resources Defense Council has said tuna is a fish that should be avoided if pregnant or planning to get pregnant. A more recent problem is the large amounts of micro plastics found in fish meat. This shocking phenomenon will likely be reported by research organizations at some point in time. If it does reach that extreme, then it will be better to avoid the danger of eating fish.
The Japanese were not in the habit of eating salmon raw. Salmon was not a traditional topping in Edo-style sushi. The reason for this is that the existence of parasites has been well-known since long ago and there was no way to prepare the salmon raw.